|
Search by Major
|
Search by Name
|
View Online Schools
|
This program is for you! In this specialization, you will study key principles and practices critical to establish a communications-oriented small business and position it for growth. Students in this program will: Develop skill sets required of accomplished leaders to effectively initiate and manage change. Write a business plan and develop a comprehensive marketing plan. Test a business concept through feasibility analysis. Understand the value proposition of telecommunication technologies in enterprise and learn how to utilize this resource to build a business.